STRATEGY AND MARKETING EXPERT
Bérengère Ferrier is a seasoned strategy and marketing advisor who specializes in brand strategy. She is originally from Toulouse, France, and is a contemporary art enthusiast. For more than ten years, she has managed the design and execution of various brand strategies and multichannel communication plans.
She began her career at Airbus Helicopters, and then joined Saatchi & Saatchi, Publicis. As a Group Account Director, she worked for many large companies with strong global marketing track records. Her experience includes advertising campaign management with an emphasis on mixing print and digital media. Her primary focuses were advising strategy and strategic planning, creating advertising campaigns, and spearheading launches of products and services.
In 2013 Bérengère created CREAVILIA in Los Angeles. CREAVILIA is a strategy and marketing advising company, enriched by both French and American clients. This cultural duality makes it unique and constantly nurtures its creativity.