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Giving sense to your marketing – Tips for early-stage entrepreneurs

Giving sense to your marketing – Tips for early-stage entrepreneurs

Have you ever experienced the disappointment of discovering that the reality of an attractive campaign was not as it was presented? Have you been captivated by a unique and revolutionary concept, and then were astounded at the poor realization of it? 

Well, now you get it: one can be good at selling you a dream, but not so good at making the dream concrete. Not everyone is a professional marketer, so the blame does not lie solely with them.